The Selling Process
September 26, 2011 - 8:03am | 
Tags: #3 Creation of a Marketing Plan
Selling can entail a variety of marketing strategies. Once listed, it's likely that the home will be quickly entered into the local MLS (Multiple Listing Service) and placed on our company website, Century21.com, Realtor.com, dozens of other national real estate sites, as well as on all the other local real estate company sites that participate in the MLS IDX online data sharing .
#4 Setting The Right Price For Your Home
A key part of the marketing plan is setting the list price. If a home is priced too low, you won’t benefit from the optimal profit. If a home is priced too high, potential buyers may be scared away. To determine the best asking price review the cost of recently sold homes, evaluate the competition and study marketplace trends. CENTURY 21 Big Sky Sales Associates are trained to use this information to help you reach the right asking price. It is also helpful to discuss
#5 Showing Your Home
Although the buyer is a guest in your home, you want the buyer to imagine owning the home. You don't want to make the buyer feel like an intruder.
Now it's time to get your home ready for the spotlight. Start with a good cleaning, then eliminate any clutter, add a fresh coat of paint and tidy up the yard. Talk to your CENTURY 21 Big Sky real estate agent about other tips that can help boost a home's curb appeal and impress potential buyers once they're in the door. One way to make a home more attractive
#6 Negotiating The Purchase Contract
When a buyer is ready to make you an offer their Agent will contact your Agent to let you know. Buyers should present their offer formally with a contract to purchase and sale. These documents can be obtained from the buyers or sellers agent.
Most home buyers and home sellers want to arrive at a win-win agreement, but that's not to say either side would regret getting a bigger “win” than the other. Successful negotiating is more than a matter of luck or natural talent. It also encompasses the learned ability to use certain skills and techniques to bring about those coveted win-win results.
#7 The Home Inspection
Your home is in escrow, and the buyer has scheduled a home inspection. A home inspection is a thorough visual examination of the home and property. The process usually takes two to three hours, during which time the house is examined from the ground up. The inspection includes observation and, when appropriate, operation of the plumbing, heating, air conditioning, electrical, and appliance systems, as well as structural components: roof, foundation, basement, exterior and interior walls, chimney, doors, and windows.
#8 The Closing
Closing -- or settlement or escrow -- is essentially a meeting where the closing agent (the party who conducts settlement) takes in money from the buyers, pays out money to the owner and makes sure that the purchaser's title is properly recorded in local records along with any mortgage liens. All papers have been prepared by closing agents, title companies, lenders and lawyers. This paperwork reflects the sale agreement and allows all parties to the transaction to verify their interests. For instance, buyers get the title to the property, lenders have their loans recorded in the public records and state governments collect their transfer taxes.
#9 Moving On To Your New Home
Whether you have moved once or a dozen times, it never seems to get any easier. Here are some hints that we hope you will find helpful as you prepare for moving day.
Make agreements with buyers about possession of the home and moving date. Having sellers and buyers meet on the front walk – each with a house full of furniture – is not a happy situation.
CENTURY 21 Big Sky is a proud member of the National Association of REALTORS®, Equal Housing Opportunity. Data relating to real estate on this web site comes from the Internet Data Exchange program of the Northwest Montana Association of REALTORS® Multiple Listing Service, Inc. All information is deemed reliable but not guaranteed and should be independently verified. All properties are subject to prior sale, change, or withdrawal. Listings presented may not be listed by CENTURY 21 Big Sky, but by another brokerage firm. For such listings the listing brokerage firm will be indicated in detailed information about the property. Neither listing broker(s) nor CENTURY 21 Big Sky Real Estate shall be responsible for any typographical errors, misinformation, or misprints, and shall be held totally harmless from any damages arising from reliance upon these data. © 2011 Northwest Montana Association of REALTORS® Multiple Listing Service, Inc.